The latest release of the Citrix Receiver has a great list of new features which also better fits the enterprise. I've already been beta testing it and found most of the new features excelent and in-line with what companies have been asking for...
Here is a short summary of the new features:

Self-Serve management

Users can now click on a link from an IT intranet site or email to auto-configure the required settings ( check out the built-in demo for an example )

Personalization

A new Dazzle feature is included allowing users to select favorite apps , and for IT to feature recommended apps.

Improved User Experience

New gestures have been added to improve usability and navigate apps.

Performance

Significant improvement in connection and launch times.

Security enhancements

Support for Secure HDX/ICA 128 bit encryption.
Password policy enabling IT to enforce password requirements.

2 Factor Authentication

Integrated support for SMS Passcode authentication allowing Text based One Time Passwords instead of Tokens.
RSA 2 Factor Token or Soft Token authentication ( available in 1.03 )

Multiple Accounts

Users can now access multiple accounts for farms with different credentials and configuration without re-entry.

XenDesktop 4.0 Support

Apps from XenApp or XenDesktop is now supported.

Integrated Demo

The app now has an integrated demo feature with multiple apps for anyone to start right away.

Experimental features

HDX audio can provide access to apps audio such as voice mail attachments. Icons can now be added on the home screen using the iPhone Configuration Utility.

This video is a presentation explaining best practices on using, deploying and configuring Dazzle. It also describes what dazzle looks like from the end user's perspective as well as what an administrator needs to know before implementation.

The Citrix Dazzle Plugin is now available in Citrix Merchandising Server 1.1. If you don’t have a Merchandising Server, you can demo the Dazzle solution from the CitrixCloud.net website!
http://dazzle.citrixcloud.net/Citrix/Scheduler/Signup.aspx

I will now show you how to setup this with a step-by-step guide, and it's quick to setup. I've used this method several times, to show customers how this can be done with Dazzle and the "new" mindset of delivering applications via Citrix Dazzle.

Please not that the Citrix Dazzle version that you can download after the 23.11.2009, does not allow the use of http://, but only accepts https:// !
I've contacted Citrix to check how to either workaround this or if they have a new CitrixCloud.net webinterface server that allows the use of https://

Be sure to enter a valid email address, because you will receive an email with login details and config details.

The follow these steps to complete the demo setup:

To set up Dazzle Tech Preview demo environment:

1. Navigate to the Dazzle Technology Preview page.

2. If prompted, login with your MyCitrix credentials.
If you don't have a MyCitrix account, you can set one up here if you do not have MyCitrix credentials.
3. Download/install Receiver for Windows 1.0 from Dazzle Technology Preview page
NOTE: Support limited to Windows XP and Vista systems
4. Download/install XenApp Web Plugin from the Dazzle Technology Preview page.
5. Download/install Offline app plug in from the Dazzle Technology Preview page.
6. Download/install Dazzle Technology Preview from the Dazzle Technology Preview page.
7. When Dazzle runs for the first time after installation, you will be prompted to "Please add at least one store". Select OK on this dialog box.

8. The Configure Stores dialog will be displayed next. Right click in the white box and select "Add"..

9. Give the store name of your choice in the Name field.
10. In the configuration URL field enter -- http://demo.citrixcloud.net/Citrix/PNAgent/Config.xml -- and click OK (NOTE: do not use https:// for the demo URL, only http://).
11. Click OK in the Configure Stores dialog box when done.

12. You will be presented with an authentication dialog, enter the Demo Account Credentials below and check the Save Password box, then select Log On.

Note, if you are not prompted for credentials, start Citrix Dazzle from the start menu.
13. Citrix Dazzle will start and you can configure the application you want to add to your Start menu. The application list can be viewed by clicking on Dazzle Store in the box on the left. Clicking on the Add button to the right of the application will add the application into the Dazzle Folder and in the Citrix Dazzle folder in your Start menu.

Now you should have the option to choose applications under the Dazzle Store.

I've selected MS Office and will add the Word application.

Now, I've added Word to my Dazzle Folder and all applications that you do add will be put into the Dazzle Folder.
You can at any time also see these applications from the Start Menu - All Programs - Citrix Dazzle

If you do have a  Citrix Merchandising Server you will first need to download(the virtual appliance) and import it to the XenServer. Next step is to configure your Citrix Merchandising Server’s IP addresses. Then log in with the default credentials:
username: root
Default Password: C1trix321.

This is the “Configure Active Directory Connectivity” page :

Please pay attention! You may experience some problems in the beginning when accessing the Dazzle store. Enter the following information: NAME;http://webinterfaceserver.domain.prefixl/Citrix/PNAgent/config.xml;on;NameOfDazzleStore

Citrix has made a website for all info regarding the Citrix Receiver for Android.
You can download and read information about it. Here is some info:

Citrix Receiver™ 0.9 (Tech Preview) is a single auto-updating client that provides users with fast, secure, and easy access to all of the applications they need to work from anywhere. With the release of Citrix Receiver for the Android platform, users can access any XenApp hosted application from their Android powered device. Users can view, review, edit, and interact with full-featured Windows applications, documents, and data just like they would if they were at their PC.

Download Now!- Simply go to the Android Market on your Android-powered device, or scan the QR Code at the top of the page to download and install Citrix Receiver for Android (you must have a barcode scanning application installed from the Android Market in order to scan the QR Code).

XenApp Cloud Demo - You can set up your own test or demo server in Amazon using the XenApp template we have provided in EC2. This provides an isolated environment that will run over CDMA/GSM so you can get started without impacting existing test or production systems.

Click here to read more and download